The Repsol Honda Team riders used today for the first time the bikes and overalls designed by Davidelfin
Repsol selected Davidelfin to create the new design of the bikes and overalls for its riders of the MotoGP, Dani Pedrosa, Casey Stoner and Andrea Dovizioso. The premiere which took place today at the Aragon Grand Prix, is part of the celebration of the 40th anniversary of the brand’s presence in the Motorcycling World Championship.
Dani Pedrosa, Casey Stoner and Andrea Dovizioso surprised the fans this morning with the new bikes and overalls design of the Repsol Honda Team, an image that they will only wear at the Aragon Grand Prix.
The new design breaks with the previous style and shows the modernity and strength that characterize Repsol, an energy company with more than 40 years of experience in sports sponsorship and a reference in technology and innovation. With this unique collaboration, Repsol and designer Davidelfin get together two worlds seemingly as different as fashion and motorcycling to dress in novelty the Aragon Grand Prix.
Superheroes as inspiration
During the creative immersion process, Davidelfin visualized the bike in a unique and special way. Keeping in mind the riders that form the team, he was inspired by superheroes and supermen, human cannonballs and in the show in all its aspects.
The result is a design characterized by five-pointed stars which, together with the Repsol logo under the Davidelfin typography, give the bike and overalls a unique personality, far away from the rest of the riders in MotoGP, the premiere category of the Motorcycling World Championship.
With this pioneering initiative in the World Championship, Repsol confirms its position as one of the main international sports sponsors and celebrates its 40th anniversary in the main series of motorcycling, four decades where it has conquered 25 titles between all the categories.
